Spordem is widening its business segment by Canapa Tacky Transfer Papers
Running its business with the motto “Just imagine”, Spordem is recognizing the need for sportswear specifically designed to meet the needs of Turkey and neighboring countries as well as Antalya and the Mediterranean Region. Metin Maden, a football player-turned-company founder, expresses that they can customize not only team jerseys but also sports equipment thanks to cutting-edge digital printing technologies. Utilizing from Canapa tacky transfer papers in the manufacturing process, Spordem underlines that Canapa’s high-quality transfer paper is one of the key components of their product quality as well.
Based in Antalya and offering graphic design solutions in advertising and publicity since 2004, Spordem is manufacturing specifically designed t-shirts, team jerseys, flags, awards, and many other promotional products for companies,activity groups, and sports clubs along with specifically designed promotional products. Operating as a subsidiary company since 2006, Made in Design company is meeting the needs for graphic design products, while Spordem provides solutions for sportswear needs of Turkey and neighboring countries.
Uttering that after quitting professional football, he couldn’t give up his love of football and founded Spordem following his football dream, Company founder Metin Maden continued, “ As a former footballer, I played in different sports clubs like Elmalıspor, Konyaaltıspor, Serikspor, and Demrespor as an amateur and professional footballer. Of course, I didn’t give up my love of football, even if I quit football. After realizing the shortage of sports equipment in the sector, I entered the textile sector and founded Spordem.”
Striving for manufacturing the best team jerseys and sportswear products in the world, Spordem delivers materials for premier and second-level teams in such countries as Italy, Germany, Qatar, Kazakstan, and Azerbaijan. Responding sports equipment needs of a considerable number of firms in the domestic market, Sporden has 16 distributors in Turkey, particularly, in Istanbul and Ankara. Improving the product quality that they offer to their customers through their modern and innovative infrastructure, the company endeavors to contribute to Turkish sport and its achievements through innovative and special products along with Medin Maden’s experiences in his journey of sport.
“Digitally printed coat and raincoat are in demand”
Committed to achieve the mission “ turning people’s dreams into reality”, Metin Maden expresses that people do not limit themselves to a small number of designs and prefer to get their favorite and desired products and he continues as follows: “ Customized products are in fashion now. People prefer to get their favorite designs produced instead of paying a lot of money for one logo or emblem. At this point, we, as Spordem, come into play. Thanks to digital print technology opportunities, we help people fulfill their dreams to some extent.
“We are not limited to team jerseys. We also are manufacturing digitally printed coat, raincoat, double-sided waistcoat, shoes, and even towel and bathrobe. Sportswear sector now follows us and what we deliver as a manufacturer. We, as Spordem, are manufacturing according to our customer’s demands, yet, we also are exploring what we can do more going beyond customer demands. Thus, digital print technologies help us a lot.” he said.
“Canapa is the only company in the field of tacky transfer paper in Turkey”
Uttering that they use Canapa Tacky Papers in their digital printing process, Metin Maden is quite satisfied with the paper quality. Stating that they used other non-tacky transfer paper brands in the past and their production capacity diminished drastically, Maden continued his words saying “ When we were using non-tacky transfer paper, the pattern was shifting even in case of a small shifting during the heat press process of the paper and it resulted in ghost-like image and the output was quite different from what we imagined. As a result, the product was wasted and it was a huge waste of time and loss of money for us.”
“We have been using Canapa tacky transfer papers for over the last four years. Furthermore, they specifically rearranged tacky ratio of the paper according to our manufacturing process. Because it is a very sensitive issue. When paper is not tacky enough, it causes a shifting problem and a ghost-like image. When the paper is too tacky, it will cause extra time loss because it will take time to remove the tacky paper and then it would be difficult to manufacture the number of the product that we target within the expected time. Therefore, it brings a great advantage because Canapa offers products tailored to the needs of us. So, they are the only company in Turkey for us.”
“Since we are working with corporate firms, sustainability in quality is at the forefront”
Remarking that it is critically important to achieving the same design and print quality in sportswear manufacturing, Maden underscores Canapa is one of the key components in terms of their paper quality and continues “ As Spordem, we prioritize the quality in our products rather than affordable price and cost advantage. Thus, we use high-quality materials in every phase of manufacturing. That’s why we insist on using Canapa products to transfer paper. Canapa papers provide us the needed print sensitivity, high-quality print and image, and stable print opportunity. Consequently, our customers are very satisfied with our product quality. Besides, given that the number of corporate firms that we work is increasing and they ask for new demands, it proves our high-quality service.
Expressing that their product quality has increased noticeably since they started to use Canapa papers, Maden said “ Like all over the world, the entire manufacturing process is becoming highly digitized in the textile industry and we, as Spordem, seeks new ideas to efficiently benefit from digital opportunities with each passing day. Currently, we are making print trials for digitally printed towel and bathrobe manufacturing which we use microfiber fabrics. We already are manufacturing customized products from the coat, raincoats to sports hat and sweatsuit. The quality of Canapa transfer papers plays a vital role for us to provide such a diverse range of products. Thanks to their efforts, we have made progress in our field of activity.”
Remarking that they are manufacturing in accordance with European Standards since sublimation printing is envrinonmental-friendly and has no adverse effect on human health , Maden underlined sublimation printing dominates the market not only in textile but also in many advertising and promotion prints and said “ The use of solvent was banned in Europe due to its carcinogen content, the industry is using water-based dye and eco-friendly papers in sublimation printing. Moreover, the sector will grow with the use of sublimation from slipcover to pillow, hat, t-shirt, sweatsuit, coat, sock, and even underwear. As people demand personalized products, the importance of digital will increase. For this reason, we are improving our infrastructure and pay attention to R&D. We provide innovative products and we do our best to respond to our customers’ demands. In this respect, considering that we can always receive support from Canapa and they provide innovative products in line with our demands and stand with us when we need anything, it is a big advantage for us. We express our gratitude for their high-quality services.”